+29Sagaboi Spring/Summer 2026
Timed to the cultural cadence of Frieze Week London and UK Black History Month, Sagaboi unveiled its Spring/Summer 2026 menswear collection, Port of Call, before a capacity crowd of artists, editors, stylists, and industry vanguards. Set in Notting Hill — a district steeped in Caribbean heritage — the presentation marked a decisive deepening of the brand’s voice. The room answered in kind, with a wave of applause that underscored the show’s emotional clarity and cultural conviction.
First introduced as a fashion film commissioned by Camera Moda and debuted during Milan Fashion Week in June, Port of Call arrived in London as a fully embodied runway statement. Here, Caribbean masculinity was articulated with nuance and authority — less a performance than a lived reality. The collection rejected the trappings of trend in favour of ritual and memory, asserting the Caribbean’s role in shaping global fashion as intrinsic, enduring, and impossible to overlook.
